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Maria Warth

Product Marketing Manager

Telefone

(21) 99601-2684

Email

Linkedin

Get to Know Me

Experienced Multidisciplinary Program & Product Marketing Manager with a passion for pushing boundaries and exceeding expectations. Over 4 years of expertise in orchestrating cross-functional initiatives, GTM strategy development, and leveraging data analytics to drive informed decisions across diverse digital platforms. Recently certified in Data Analytics by Google, proficient in SQL, Tableau, and performance metrics optimization. Skilled in fostering cross-organizational collaboration, executing product adoption campaigns, and refining messaging strategies to fuel business expansion.

A dynamic leader in Product Marketing with a proven track record of achieving a 101x sales increase on gaming platforms. Specialized in driving growth within gaming, entertainment, and tech sectors, from publishing houses to digital products. Expertise in crafting impactful go-to-market strategies and expanding global market reach through innovative marketing campaigns. Known for integrating analytical insights with compelling storytelling to enhance user acquisition and engagement worldwide.

Experience

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Program Manager | Product Marketing Lead

Dumativa Game Studio, 2022 - Present

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Marketing Specialist

Flux Games, 2021 - 2022

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Brand Strategist

Short N Sweet, 2021 - 2022

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Marketing Manager

Pallas Editora, 2019 - 2020

Stack

My expertise combines traditional and AI-powered marketing tools, integrating data-driven B2B strategies with UX-focused campaign design. Proficient in product marketing methodologies, project management frameworks, and digital marketing execution through Google Analytics, Adobe Suite, CRM systems, and AI automation platforms. I leverage these technical and analytical skills to optimize performance across product launches, go-to-market strategies, SEO/SEM initiatives, and paid social campaigns.

Technical Tools:

  • Analytics & Performance:
    Google Analytics, Google Data Studio, Looker Studio, SQL (BigQuery), Tableau, Excel (avançado), Google Ads, SEO tools (SEMrush, Ahrefs)

  • Project Management:
    Jira, Asana, ClickUp

  • CRM & Business:
    HubSpot, Salesforce

  • Design & Creative:
    Adobe Suite (Photoshop, Illustrator, InDesign), Figma

  • Productivity:
    Office Suite (Excel, PowerPoint, Word), Google Workspace, Notion

  • Collaboration:
    Slack, Microsoft Teams

  • AI Tools:
    ChatGPT, Claude AI, Gemini, DeepSeek

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